This missing ingredient is therefore employee recognition on work done (Pearson, 2008). The book talks of a missing ingredient which is relevantly analogized with an “accelerator” that a company needs to boost productivity and overall efficiency of the operations that increase the company’s success. “The Carrot Principle” basically involves the results of a ten year period research aimed at identifying management concepts and knowledge that back the success of many business enterprises (Gostick & Elton, 2009). In this respect the paper will give detailed analysis of the works of Elton and Gostick in their book “The carrot principle” which further tries to illustrate the power behind employee recognition in work done. The reason for the research paper is to draw an attempt to find out the role employee recognition plays within a company as a variable that directly influence the success of a business. A well managed business is often successful. In this respect, the success of a business more often than not centralizes itself on the concept of business management ( Holbeche & Matthews, 2012). In addition, the employer should show the capability of acknowledging the potential of the company as well as the employees in the orientation of the company’s success (Marciano, 2010).

This is in the sense that he or she should possess the ability to recognize opportunities that could make a significant contribution to the further success of the business (Karmakar, 2011). Indeed for a business to be successful, it would involve sheer hard work on the part of the employees (Fina, 2009). Success in a business undoubtedly involves and is determined by many variables. I read this book recently and thought of doing a book review on the Carrot Principle.

The heart principle book review